'Star Wars' fails to take off in China

Entertainment News Dec 21, 2019

'Star Wars' fails to take off in China

Jedi mind tricks don't work on China. Though "Star Wars" fans from around the world waited in line for days to catch "The Rise of Skywalker," the sci-fi series has struggled to woo filmgoers in the increasingly important Chinese market. Special previews of the long-awaited film ...

Disney Japan apologizes for 'Frozen 2' stealth marketing

National Dec 6, 2019

Disney Japan apologizes for 'Frozen 2' stealth marketing

The Walt Disney Co. (Japan) on Thursday apologized for promoting the animated movie "Frozen 2" through third-party tweets that were not flagged as advertisements. Criticism of the content as an apparent stealth marketing campaign went viral on social media. The Japanese unit of Walt Disney, the ...