Tag - advertising

 
 

ADVERTISING

A Jera thermal power plant
BUSINESS / Companies
Oct 6, 2023
Japan climate group calls for ban on top power firm's emission claims
The group says the ads may mislead consumers as Jera fails to mention that the ammonia the utility plans to use would emit CO2 during production.
Identifying a sustainable product can involve evaluating claims about emissions, plastic use, water waste and packaging recyclability.
ENVIRONMENT / Sustainability
Sep 19, 2023
Regulators are trying to stop greenwashing before it gets worse
The range of agencies tackling dubious sustainability claims is indicative of its ambiguity and breadth.
A woman walks past a roadside television screen reporting the death of Johnny Kitagawa, founder of Japanese talent agency Johnny & Associates, in Tokyo in July 2019.
JAPAN / Society
Sep 16, 2023
Johnny's sex abuse scandal causing TV sponsors to reconsider
A growing number of Japanese companies have been rethinking their involvement as sponsors of television programs starring members of Johnny & Associates.
The incoming and outgoing presidents of Johnny & Associates, Noriyuki Higashiyama and Julie Keiko Fujishima, bow at a press conference on Sept. 7.
PODCAST / deep dive
Sep 14, 2023
Johnny’s talent agency has admitted to a past of abuse. What next?
Karin Kaneko joins the show to update us on how the story is unfolding.
JAPAN / Society
Sep 14, 2023
Johnny's says it will work for free as firms cut ties over scandal
The talent agency says it will not receive management fees for advertisements and television appearances by performers for a year.
BUSINESS / Companies
Sep 12, 2023
More companies move away from Johnny’s over sex abuse scandal
Many firms say they won't work with the agency again until it hears how Johnny's will help the victims and prevent further incidents.
A view of a Nestle, La Laitiere product cover in a supermarket in Paris. The video of Nestle's version of Baroque artist Johannes Vermeer's oil painting The Milkmaid generated sigificant "media value" for the Swiss food giant.
BUSINESS / Companies
Aug 21, 2023
From 'Mad Men' to machines? Big advertisers shift to AI
Many companies remain wary of security and copyright risks, however, meaning humans will remain part of the process for the foreseeable future.
England goalkeeper Mary Earp has criticized team outfitter Nike over failing to produce replicas of her uniform for sale.
SOCCER / Women's World cup
Aug 15, 2023
Adidas and Nike navigate bumps in retail demand as WWC breaks records
As the market for women's soccer grows, marketers have to juggle the fan base's ever-changing demands.
Japan Times
JAPAN / FOCUS
Jun 26, 2023
Japan's new ban on stealth marketing won't hold influencers to account
Only advertisers such as companies will be held liable for violations, leaving questions about the effectiveness of the regulation set to come into effect in October.
Japan Times
BUSINESS
Jun 10, 2023
U.K. bans ‘misleading’ fossil fuel ads that overemphasize renewables
All of the campaigns targeted by the U.K. authorities emphasize the oil companies’ ambitions on renewable energy but fail to mention their sizeable carbon footprints.
Japan Times
BUSINESS
Apr 10, 2023
South Korea eyes fines for corporate greenwashing
Under a draft law, a financial penalty of 3 million won will be handed out to companies that are deemed to have misled the public about their green credentials.
JAPAN / Crime & Legal
Mar 30, 2023
Dentsu to continue Olympics-related business despite indictment
Dentsu and others were indicted last month over allegedly rigging bids for contracts related to Tokyo Games venue management.
BUSINESS / FOCUS
Mar 6, 2023
Osaka’s exclusion of Dentsu and Hakuhodo expected to impact 2025 Expo
The two companies have been excluded from the event following their indictment over Tokyo Games bid-rigging, but not many ad firms in Japan boast their level of experience.
Japan Times
BUSINESS
Feb 25, 2023
Ad giant Dentsu acknowledges culpability in Tokyo Games bid-rigging, report says
Dentsu President Hiroshi Igarashi made the comments during questioning by the Tokyo District Public Prosecutor's Office, NHK said Saturday, citing a source it did not name.
JAPAN / Explainer
Feb 15, 2023
The continuing saga of the Tokyo Games scandal
The arrest of four more people last week has shaken the Japanese Olympic Committee and dealt a further blow to Sapporo’s quest to host the 2030 Winter Games.
JAPAN
Feb 10, 2023
Osaka Prefecture suspends scandal-hit Dentsu from bidding for contracts
The move by the prefecture comes as a former executive of the advertising agency was arrested earlier this week in a bid-rigging scandal involving contracts linked to the Tokyo Games.
JAPAN
Feb 9, 2023
Dentsu and other firms may face criminal charges over alleged Olympics bid-rigging
The Tokyo District Public Prosecutor's Office and the Fair Trade Commission are considering action against six firms suspected of predetermining who would plan test events and manage venues.
Japan Times
BUSINESS
Jan 25, 2023
U.S. sues Google to break up ad unit in heated antitrust fight
Google said in blog post that the lawsuit 'attempts to pick winners and losers in the highly competitive advertising technology sector.'
Japan Times
BUSINESS / Companies
Jan 24, 2023
U.S. Justice Department poised to sue Google over digital ad market dominance
The lawsuit will mark the Justice Department’s second monopoly case against the company, which is the No. 1 player in the $278.6 billion U.S. digital-ad market.
Japan Times
JAPAN
Dec 28, 2022
Japan's Consumer Affairs Agency seeks regulation of stealth marketing
In a questionnaire, about 40% of influencers surveyed said that they had experienced requests from advertisers for stealth marketing.

Longform

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Inside Japan’s arena boom: Sports, sound and city-building