The J. League is set to sign a major broadcasting rights deal worth an annual total of ¥1.1 billion ($10.5 million) with various domestic and overseas firms from next season, sources familiar with the matter said Monday.
The deal, with companies including British sports media company Perform Group Ltd. and Japanese telecommunications company NTT, will double the amount received from the current ¥500 million deal with satellite communication and pay TV company SKY Perfect JSAT Corp. that runs through this season.
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