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A routine keynote address by Baidu Inc. chief Robin Li morphed into a public humiliation when an unidentified man jumped onstage and doused him in water.

The billionaire founder was 10 minutes into introducing an AI-powered valet parking service when a man in a black T-shirt upended a small bottle of water over his head. The Chinese internet tycoon froze in place for a few seconds, wiped his face, then plowed ahead with his speech as if nothing had happened.

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