It happens all the time: You run down to the video store to rent your favorite movie classic, only to find someone else has beaten you to it. But what if you could buy your very own DVD of the film for the same price as renting it?
That dream is now a reality as more and more small and medium-size companies have started selling classic movie DVDs for 500 yen apiece. The "one-coin DVDs" are a hit with film buffs.
Up to 140 cut-price movies are now available including such masterpieces as "Casablanca," "It's a Wonderful Life," "Gone with the Wind" and "Charade," with some selling for as little as 380 yen.