Things to do / Traditional festivals

Ehime: Matsuyama Haru Matsuri

Spring Festival to enjoy cherry blossom viewing at Matsuyama Castle. The highlight of this festival is Daimyo & Musha Gyoretsu (a procession of a feudal lord & Samurai warriors). Many more events are scheduled during the festival period. If it rains, the procession route will be changed.

Schedule & Key events:

Location: Matsuyama Castle, Matsuyama-jo Ropeway Sta. and others, Matsuyama, Ehime

JR Yosan Line to Matsuyama Sta. From there, take streetcar to Okaido (10 min.), and then walk 5 min.

Festival information compiled in cooperation with the Tourist Information Center of the Japan National Tourist Organization. (Shin-Tokyo Bldg. 1F, 3-3-1 Marunouchi, Chiyoda-ku, Tokyo; (03) 3201-3331). Open 9 a.m.-5 p.m. daily.

In line with COVID-19 guidelines, the government is strongly requesting that residents and visitors exercise caution if they choose to visit bars, restaurants, music venues and other public spaces.