A traditional English pub has been cloaked in more than 80 bright green Christmas trees while nearly 22,000 dazzling lights attract tourists and locals alike to the festive display in London.

The lavish decorations adorning The Churchill Arms pub in the fashionable Notting Hill neighborhood took a week and a half to set up and generate an electricity bill of around £55,000 ($68,000).

"No one passes without stopping, it's unbelievable. There were queues of people here last weekend," said landlord Gerry O'Brien, 66. "It is spellbinding."