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Hello Kitty and Pikachu have been enlisted to give Osaka a boost in its efforts to host the 2025 World Exposition.

“I would like for you to represent Japan and proactively (promote) the attraction of Osaka inside and outside of the country,” Foreign Minister Taro Kono said Tuesday in handing out letters to appoint popular feline character Hello Kitty and Pikachu, one of the most famous Pokemon characters, as special ambassadors for the bid.

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