A Japanese executive who became infatuated with Latin America while visiting as a student is striving to promote travel and business ties between his home country and the region, after founding a Tokyo-based company to achieve his goal.
Takeshi Nishigawa, 27, president of Tokyo Divertido Inc., traveled the world as a college student and was particularly drawn to the cultures of Latin American countries, including Cuba and Mexico.
He felt Latin Americans, however, did not know much about Japan, while many Japanese had a stereotypical image of the region and imagined it as unsafe and scary.