Softbank Corp. expects to gain market share from NTT DoCoMo Inc. and KDDI Corp. by focusing on small businesses.

The nation’s third-biggest mobile phone company slashed fees in January to ¥980 a month, the cheapest in Japan, and offered unlimited calls to spur user growth. New corporate subscribers tripled to 220,000 in the first quarter to June 30, Softbank said.

Unable to view this article?

This could be due to a conflict with your ad-blocking or security software.

Please add japantimes.co.jp and piano.io to your list of allowed sites.

If this does not resolve the issue or you are unable to add the domains to your allowlist, please see out this support page.

We humbly apologize for the inconvenience.

In a time of both misinformation and too much information, quality journalism is more crucial than ever.
By subscribing, you can help us get the story right.