Tag - koikeya

 
 

KOIKEYA

Japan Times
LIFE / Food & Drink / KONBINI WATCH
Nov 14, 2020
Dialing potato chip cheese flavor up to 11
Japanese snack makers often experiment with unique pairings, but there's nothing wrong with taking existing flavors to the boldest end of the spectrum.
Japan Times
LIFE / Food & Drink / KONBINI WATCH
Aug 22, 2020
Classic izakaya pub dishes, now in crunchy snack form
To cure any urges to dine out, several snack makers have come up with new flavors inspired by dishes you could order during a night on the town.
Japan Times
LIFE / Food & Drink / KONBINI WATCH
Jun 22, 2019
The new 'Feel Aloha' potato chips are a mouthful of island flavors
After a venture into fruit-flavored chips two years ago, snack maker Koikeya is back with two Hawaii-themed offerings.
Japan Times
LIFE / Food & Drink / KONBINI WATCH
Apr 14, 2018
Koikeya's 'strong' potato chips scream flavor, but do they deliver?
It takes a lot to stand out in the crowded Japanese chip market in 2018. The safest ways to catch a consumer's eye is to either embrace some sort of novelty flavor, or to go flat out on the hyperbole. With its new line of "strong" (all caps, that is) potato chips that promise a "punch" of flavor with each bag (¥152), snack maker Koikeya clearly opted for the latter.
Japan Times
JAPAN
Apr 14, 2017
Spud shortage in Japan makes potato chips a hot commodity
Demand for potato chips surged in Japan this week, with products on offer for six times their retail price online after snack maker Calbee Inc. halted the sale of some of its most popular chip brands.
Japan Times
LIFE / Food & Drink / KONBINI WATCH
Jun 24, 2016
Japan invents another range of potato chips that you can eat for breakfast
Last year saw Japanese snack-maker Koikeya roll out a "breakfast fruit" line of potato chips, and they are still intent on flavoring their chips around the most important meal of the day, this time with "milk" and "toast." Each offers a very different experience. "Milk" suffers from the same problem Koikeya's peach-and-banana chips faced: the initial sweetness awkwardly gives way to a regular chip taste, making for a foul flavor. "Toast" goes down much easier, probably because the emphasis is on a subtle buttery taste that pairs better with potato.
Japan Times
LIFE / Food & Drink / KONBINI WATCH
Jan 15, 2016
Strawberry shortcake potato chips taste like you would imagine
Japanese snack maker Koikeya has mastered the mix-two-unlikely-flavors-together strategy over the past year.
Japan Times
LIFE / Food & Drink / DESSERT WATCH
Jun 5, 2015
Fruit-flavored potato chips you can eat for breakfast
It's an idea that could only come from a truly desperate board meeting: "What if we sold potato chips for people to eat at breakfast?" The Koikeya snack company has taken this proposition and turned it into a terrifying reality with its new banana-and-peach-flavored chips, which are marketed as breakfast snacks.

Longform

Later this month, author Shogo Imamura will open Honmaru, a bookstore that allows other businesses to rent its shelves. It's part of a wave of ideas Japanese booksellers are trying to compete with online spaces.
The story isn't over for Japan's bookstores