Sony Corp. plans to produce far fewer units of its upcoming PlayStation 5 in its first year than it had for the previous-generation console’s launch, according to people familiar with the matter.
The Tokyo-based tech giant is limiting its initial production run in part because it expects the PS5’s ambitious specs to weigh on demand, by making it necessary to set a high price at launch, the people said, asking not to be identified because the subject is private. The global COVID-19 pandemic has affected Sony’s promotional plans for the new device but not its production capacity, they added.
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