One year ago, the Kasumigaseki Watch column in the monthly business magazine Keizaikai (August 2017) noted that while the government has set an annual target of 40 million foreign visitors by 2020, the tourism ministry was unable to formulate an effective strategy due to “insufficient” staistical data.

Keizaikai cited a survey by the Tourism Agency in which hotel statistics suggested a decline in the number of foreign visitors — which contradicted port-of-entry data that showed record-breaking arrivals.

Unable to view this article?

This could be due to a conflict with your ad-blocking or security software.

Please add japantimes.co.jp and piano.io to your list of allowed sites.

If this does not resolve the issue or you are unable to add the domains to your allowlist, please see out this support page.

We humbly apologize for the inconvenience.

In a time of both misinformation and too much information, quality journalism is more crucial than ever.
By subscribing, you can help us get the story right.