Over the last month or so, a new social service has risen out of the blue in the Japanese Web.
The Interviews, as the service is called, was launched on July 31 by Tokyo-based Internet company Paperboy & Co. Inc., which said the service was produced during a two-day in-house development contest.
In short, The Interviews is a social interview service. What this means is that the site allows you to ask other people, famous or not, questions that they will then answer in a post on their page on the site. When you register, you get a personal page where your answers to given questions are listed publicly. You can then invite friends to "follow" you in a similar way to other social networking services such as Twitter, Mixi or Facebook.