You couldn't miss him if you tried: The guy in the skintight black vest and hotpants is popping up wherever you look in Japan these days, thrusting his pelvis on television, striking his signature "Y" pose on magazine covers and boasting about his beefy workouts in subway ads.

Razor Ramon HG -- or "Hard Gay," as he's known -- is a 30-year-old, 185-cm "amateur-pro-wrestler"-turned-comic whose shamelessly public hip-pumping has shot him to fame both in Japan and, thanks to video clips on the Web, worldwide as well.

In a sense, Hard Gay (real name Masaki Sumitani) is just like Japan's countless other tarento (talents), who keep the TV-glued masses entertained with ham acting, mind-numbing banter and slapstick.