Afore ye go, here’s one more entry for the road, on the theme of the demon drink, with a severe sake bias:
- The government plans to boost overseas sales of made-in-Japan sake and other tipples by picking some 800 producers as “special exporters,” Jiji reports. The chosen ones, about 600 of which will be sake brewers, will receive financial support for sales promotion targeting overseas retailers.
- While sake is doing well overseas, perhaps what it needs for a domestic rebound is a female touch. Bringing a fresh perspective to the brewing process, women are increasingly producing inspirational new interpretations of the nation’s trademark alcoholic drink, writes Francesco Bassetti.
- Utsunomiya in Tochigi Prefecture may be best known for its gyōza, but a group of sake makers and chefs are working to show that the area has much more to offer culinary-minded visitors, writes Melinda Joe. Join her for a “sake voyage” right in Tokyo’s backyard.
- The election of U.S. President Joe Biden has brought fortune to a Fukuoka sake brewer whose product shares the president’s name. Well, it kinda does — close enough, anyway, that exports to the U.S. are doing very well, thank you.
- In the U.S., traders poured into Reddit’s WallStreetBets to get hot stock tips. In Tokyo, they’ve opened a bar where investors can thrash out stock punts, Bloomberg reports. Welcome to Stock Pickers — come on in and order an Abenomics or, if you’re feeling adventurous, a Lehman Shock!