Business / Economy | YEN FOR LIVING Apr 8, 2017
'Nekonomics' does its bit to keep Japan's economy purring
by Philip Brasor and Masako Tsubuku
In our last column we talked about the economic effectiveness (keizai kōka) of the 2020 Tokyo Olympics. Keizai kōka is often used as an indication of how much money a given scheme or phenomenon adds to a particular economy. As we pointed out, the ...