The Enhanced Games have set the inaugural competition for May 2026 in Las Vegas, with swimming, athletics and weightlifting on the agenda for athletes using substances banned in official competition to the consternation of anti-doping bodies.

Basking in Las Vegas' neon glow at the launch, founder Aron D'Souza on Wednesday urged athletes to take a gamble on the novel competition that he believes can transform sports science but that critics deride as a freak show.

Organizers touted what they believe to be their biggest success story so far: Kristian Gkolomeev, a Greek swimmer who never made the podium in four Olympics but surpassed one of his sport's great achievements under the Enhanced Games program.