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Emma Raducanu’s astonishing U.S. Open triumph could lead to a pot of gold worth around ₤20 million ($27.7 million) over the next two years and that may be just the start, according to sports marketing experts.

The 18-year-old Briton was almost unheard before reaching the fourth round at Wimbledon this year, having earned around $40,000 since her senior debut three years ago.

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