• REUTERS

  • SHARE

An online advertisement featuring a woman saying the debate over gender equality is “outdated” has sparked furor in Japan for being sexist, a month after an outcry over sexist comments by the former Olympics organizing chief saw him step down.

In the advertisement, which was released Monday to promote an evening TV news program, a woman speaks about her day in a chatty manner to the camera and says “when you see some politician campaigning for ‘gender equality’ like a slogan — it feels so outdated, don’t you think?”

Unable to view this article?

This could be due to a conflict with your ad-blocking or security software.

Please add japantimes.co.jp and piano.io to your list of allowed sites.

If this does not resolve the issue or you are unable to add the domains to your allowlist, please see out this support page.

We humbly apologize for the inconvenience.

In a time of both misinformation and too much information, quality journalism is more crucial than ever.
By subscribing, you can help us get the story right.

SUBSCRIBE NOW

PHOTO GALLERY (CLICK TO ENLARGE)