• Kyodo


A store that sells chicken meat has launched a kooky social media campaign to leverage Japanese people’s seemingly unrelated love of mikan (mandarin oranges), kotatsu heated tables and cute felines to raise funds for a network of shelter cat cafes.

Nakata Chicken in Wakayama Prefecture started selling boxes of mandarin oranges with accompanying cat-size cardboard kotatsu tables for ¥4,236, donating a percentage of sales to Neco Republic cat shelters and cafes.

Unable to view this article?

This could be due to a conflict with your ad-blocking or security software.

Please add japantimes.co.jp and piano.io to your list of allowed sites.

If this does not resolve the issue or you are unable to add the domains to your allowlist, please see out this support page.

We humbly apologize for the inconvenience.

In a time of both misinformation and too much information, quality journalism is more crucial than ever.
By subscribing, you can help us get the story right.