An easy-fitting bra made from a long strip of cloth that doesn't look like a bra when hung out to dry has become popular with rain disaster evacuees stuck in shelters in western Japan since last month.

Mitsuko Watanabe, 52, is one of many using the Wanowa Bra at an evacuation center in the Mabicho district of Kurashiki, Okayama Prefecture, one of the areas hit the hardest by the rain disaster.

"It's comfortable as it doesn't have wires or that binding feeling, and moreover, it's cute," Watanabe said, adding that the bra feels cool on the skin and does not look like an undergarment when not being worn — an important consideration for those living in a shared space.