Multiple hot dog eating champion Takeru Kobayashi has won an annual chicken wing eating contest in Philadelphia, downing a record 337 wings in 30 minutes.

At Wing Bowl XX, the 33-year-old Kobayashi on Friday smashed the previous record of 255 wings set last year by local champ Jonathan Squibb to win a $20,000 cash prize, the Philadelphia Inquirer reported on its website.

The massive circuslike bash, hosted by a local radio station, was held in a sports arena and reportedly drew a crowd of about 20,000 eating enthusiasts who were entertained by local sports celebrities, scantily clad women and mud wrestling.

His desire for victory appeared insatiable Friday.

"The truth is that if you brought me another 100 wings right now, I think I could eat them," Kobayashi was quoted as saying after dominating the contest.