• SHARE

Tokyo’s Aoyama shopping district, home to numerous luxury brand stores, hosts an open-air farmers market every weekend, finding favor with customers increasingly conscious about what they eat.

“Vegetables here taste just like those grown in my hometown in the countryside,” said 40-year-old Yuka Kubota, who comes to the market from Shibuya Ward once a week to buy vegetables directly from farmers.

In a time of both misinformation and too much information, quality journalism is more crucial than ever.
By subscribing, you can help us get the story right.

SUBSCRIBE NOW