• Kyodo

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Nippon Menard Cosmetic Co. will introduce a new line of cosmetics next month that has been developed using artificially cultivated human skin, the company said Tuesday.

The development process is the first of its kind in the world, the Nagoya-based cosmetics maker said.

The artificial skin, which is used by the company to test the safety of its products, is made by cultivating skin cells, allowing it to circumvent animal-based experiments and try out various raw materials, the company said.

The artificial skin also enhances the accuracy of its product development because it allows researchers to analyze the efficiency of the cosmetics from within the skin itself, the company said.

Nippon Menard’s research team plans to reveal the details of the safety tests at a meeting of the Japanese Society for Alternatives to Animal Experiments, which will be held Thursday in Tsukuba, Ibaraki Prefecture.

The new cosmetics will hit the market Sept. 21 under the brand name of Meriease, the company said.

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