OSAKA — The Osaka Chamber of Commerce and Industry created a “business ambassador” system Sept. 19, in which selected businesspeople travel abroad and promote Osaka and the Kansai region to foreign firms.

So far, 13 executives of major companies based in Osaka, including Sanyo Electric Co., Nissho Iwai Corp. and Marubeni Corp., have accepted the chamber’s request to become business ambassadors, according to chamber officials. In addition to its member firms, the chamber will ask consulates and foreign firms based in the Kansai region to recommend people for the post, the officials said.

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