Louis Vuitton is being struck by Lightning
Since the character designer Tetsuya Nomura took the helm for Square Enix's "Final Fantasy" series of games, his work has been surprisingly inspiring in the world of fashion — and we are not talking just cosplay (costume play). Nomura's dynamic silhouettes and neo-baroque influences are regularly seen in diluted form on the streets of Tokyo. Now, Louis Vuitton has gone one step further and enlisted "Final Fantasy XIII" heroine Lightning as a poster girl for its spring advertising campaign.
Building on the strong manga and video-game references of the Parisian luxury brand's latest collection, Creative Director Nicolas Ghesquiere describes Lightning as "the perfect avatar for a global, heroic woman, and for a world where social networks and communications are now seamlessly woven into our life."