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Gerry Smith

For Gerry Smith's latest contributions to The Japan Times, see below:

Feared or celebrated, Amazon's Alexa is star of Super Bowl ads

Business Feb 4, 2019

Feared or celebrated, Amazon's Alexa is star of Super Bowl ads

An android child struggles to control his emotions. Robots threaten to take away human jobs. And a voice-activated device ponders its own existence. These dark themes were explored by this year's Super Bowl commercials, with brands such as TurboTax, Olay and Sprint capitalizing on fears ...