/ Apr 1, 2017

Marking 100 years, Fuji Heavy changes name to Subaru

Fuji Heavy Industries Ltd. on Saturday officially changed its corporate name to Subaru Corp., the name of its most popular car brand, to enhance its image and boost sales as it marks 100 years since its founding. "By changing the company name, we're making a ...

Subaru loses its cool over hot SUVs

/ Nov 22, 2016

Subaru loses its cool over hot SUVs

Subaru, a tiny, conservative Japanese brand, is about to build a big, brash, American-style SUV. It's either an exercise in kaizen — slow, steady improvement — or a complete loss of cool. To be sure, the market is there. Americans are ditching their sedans for ...

Japan's automakers achieve record U.S. sales in 2015

Jan 6, 2016

Japan's automakers achieve record U.S. sales in 2015

Japanese automakers logged record sales in the United States in 2015 as the overall market swelled to an unprecedented level, driven by the stronger economy and robust demand for sport utility vehicles and trucks, Autodata Corp. data showed Tuesday. Manufacturers sold 17.47 million cars in ...

Dec 11, 2015

Japanese cars do best in insurance industry safety rankings

Japanese brands dominate the insurance industry's rankings of the safest vehicles for the 2016 model year. The U.S. Insurance Institute for Highway Safety said Thursday that 48 vehicles earned its highest rating of "Top Safety Pick Plus." That's up from 33 a year ago. Toyota, Honda ...

/ Sep 22, 2015

Subaru Indiana plant to get $140 million expansion

Subaru announced Monday it plans to spend $140 million to boost vehicle production at an Indiana factory and add up to 1,200 jobs in the next two years. The Lafayette factory will see its production capacity grow by 100,000 vehicles a year from its current ...