Well, as Ron Harper famously told the 1995-96 Chicago Bulls, "Don't mean a thing without the ring."
That was the last season rallying cry/plea when the Bulls were clearly on the way toward a then record breaking 72-win season. Coach Phil Jackson had tried to rein them in some, but the players wouldn't have it. So veteran Harper one day came to practice with the slogan on a T-shirt to emphasize the point.
Not that the Golden State Warriors were unaware after breaking the Bulls record with a 73-9 season. After all, Warriors coach Steve Kerr played on that 1995-96 Bulls team. And with media more personal 20 years later, the Warriors were reminded of that after every playoff loss, and especially when falling behind 3-1 in the Western Conference finals to the Oklahoma City Thunder.