First rule of showbiz: always leave 'em wanting more.

News photo
Urawa Reds striker Washington, joint-top scorer in the J. League last year with 26 goals, will be aiming to fire Holger Osieck's men to glory in Japan and the Asian Champions League this season. KYODO PHOTO

Guido Buchwald applied this to soccer. The German gave the Urawa Reds fans their first-ever J. League title, followed that with a second-successive Emperor's Cup and then, legendary status in the bag, exited stage left, the club and fans begging him to stay.