Facebook Inc. still doesn’t get it.

A widely anticipated meeting on Tuesday between the social media giant and the civil rights groups behind the recent Facebook ad boycott — including the Anti-Defamation League, NAACP and Color of Change — did not go well. The New York Times reported CEO Mark Zuckerberg and COO Sheryl Sandberg met for about an hour on a video-conference call, but offered little in terms of concessions related to their policies for managing content on their social networks.

A negative response came swiftly. "It was abundantly clear in our meeting today that Mark Zuckerberg and the Facebook team is not yet ready to address the vitriolic hate on their platform,” the groups said in a statement. "Instead of actually responding to the demands of dozens of the platform’s largest advertisers that have joined the #StopHateForProfit ad boycott during the month of July, Facebook wants us to accept the same old rhetoric, repackaged as a fresh response.”