Where you go. What you pass. Where you stop. What you listen to. What you watch. Your good habits. Your bad habits.
Companies in Europe and beyond are vying for control of the crown jewels of the connected car era: your vehicle's data.
The contest is entering a pivotal phase as EU regulators look to hammer out the world's first laws for the ballooning industry around web-enabled vehicles, pitting carmakers against a coalition of insurers, leasing companies and repair shops.