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While American-branded cars have historically struggled in Japan, Jeep looks to be gaining popularity, particularly among younger buyers.

Sales of the the rugged-looking SUV in the country are expected to increase 10% this year to more than 15,000 units, Hitoshi Ushikubo, the head of sales at Fiat Chrysler Japan, said in an interview Monday. Fiat Chrysler Japan has yet to be officially merged with the Japan office of Peugeot SA to come under the new Stellantis NV umbrella.

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