Nissan Motor Co. expects to return to profitability in 2021 if the current momentum continues, with demand in China already bouncing back from the coronavirus pandemic, Chief Executive Officer Makoto Uchida said.

The company, which in May reported its first fiscal year loss in a decade and the biggest in 20 years, is forecasting a strong recovery in the Chinese market by year-end and plans to expand its presence there, Uchida said during a media briefing at the 2020 Beijing International Automotive Exhibition on Saturday.

China has emerged as a crucial market for Japan’s second-biggest automaker by output as it struggles to recover from a boardroom scandal surrounding former Chairman Carlos Ghosn and a sales slump that threatens its alliance with Renault SA. Thanks to a strategic partnership with Dongfeng Motor Group Co. that was forged in 2003, Nissan is one of the strongest Japanese passenger carmakers in Asia’s biggest economy.

Shohei Yamazaki, Dongfeng Motor president and a Nissan executive, said on Saturday that while other auto markets around the world face uncertainties, China is recovering well.

Nissan will launch nine new and redesigned electric models in China by 2025, including plug-in electric vehicles and hybrid electric cars, Yamazaki said.

Like many carmakers, the coronavirus pandemic has deepened the pain for Nissan. It posted a ¥671 billion net loss last fiscal year, the biggest in two decades, further weakening its position in the alliance with Renault and Mitsubishi Motors Corp.

Nissan Motor Co.'s all-electric Ariya sport utility vehicle is unveiled on Saturday as the 16th Beijing Motor Show kicks off in the Chinese capital five months behind schedule due to the coronavirus pandemic. | KYODO
Nissan Motor Co.’s all-electric Ariya sport utility vehicle is unveiled on Saturday as the 16th Beijing Motor Show kicks off in the Chinese capital five months behind schedule due to the coronavirus pandemic. | KYODO

On display at this year’s show, one of the biggest on the automotive industry calendar, is Nissan’s all-electric SUV Ariya, shown publicly for the first time outside Japan. The company is also using the gathering to highlight its Formula E race car and the GT-R50 by Italdesign.

Features from the Nissan Intelligent Mobility range are also on display, including ProPILOT, an autonomous driving technology for use in single-lane traffic on highways.

Earlier this week, Nissan unveiled luxury car brand Infiniti’s new design concept for the QX60 Monograph, an upmarket three-row SUV that debuted this weekend. The carmaker will sell the model in 23 countries, including the U.S., China, Canada and Russia.

Infiniti Chairman Peyman Kargar said the company plans to roll out more models than initially planned in the world’s biggest car market. Nissan’s July sales in China increased 11.6 percent from a year earlier to 120,945 units, while sales in the U.S. fell 25.1 percent year-on-year to 74,041 units.

To further refresh its aging lineup, Yokohama-based Nissan promised in May to launch 12 new cars in the next 18 months. It plans to cut both capacity and the number of models by 20 percent, and will no longer pursue volume growth to shed the old legacy from the Ghosn era.

While Chief Operating Officer Ashwani Gupta has stressed Nissan’s priorities of conserving cash, the Japanese government has effectively guaranteed ¥130 billion of ¥180 billion in crisis loans to help the company through the pandemic. Nissan this month also raised $8 billion (¥845 billion) in its first nonconvertible dollar bond sale in at least two decades.

In a time of both misinformation and too much information, quality journalism is more crucial than ever.
By subscribing, you can help us get the story right.



Your news needs your support

Since the early stages of the COVID-19 crisis, The Japan Times has been providing free access to crucial news on the impact of the novel coronavirus as well as practical information about how to cope with the pandemic. Please consider subscribing today so we can continue offering you up-to-date, in-depth news about Japan.