• Nna/kyodo


Japan’s leading instant noodle-maker Nissin Foods Holdings Co. will enter the vegetable beverage market in Hong Kong, Macau and mainland China, tapping its sales network to capture potential demand from health-conscious consumers.

The company says Nissin Foods Co., its Hong Kong subsidiary, will establish a joint venture in the city next month with Kagome Co., a Japanese juice and sauce ingredient-maker, to import and sell Kagome’s vegetable drinks in the three markets.

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