Mobile gaming company Akatsuki Inc. announced Tuesday the launch of a U.S.-based entertainment production company aimed at developing feature films for a global audience based on popular Japanese content including manga, anime and novels.

Tokyo-based Akatsuki, established in 2010, has set up a wholly owned subsidiary in Los Angeles headed by Annmarie Sairrino Bailey, formerly of All Nippon Entertainment Works, where she adapted Japanese creative properties to English-language film and television.

The new company will be advised by industry veteran Sandy Climan, president of Entertainment Media Ventures, a media investment and advisory firm.