• SHARE

Aiming to enhance the strength of Japan’s brand overseas, Cool Japan Fund, an entity run by the government and the private sector to promote Japanese culture, products and services, launched operations Monday.

“We’d like to somehow help those of you who want to promote Japan’s great design, cool content, safe and delicious food and Japanese services with generous hospitality,” Cool Japan Fund CEO Nobuyuki Ota said during the launch ceremony in Tokyo’s Roppongi district.

In a time of both misinformation and too much information, quality journalism is more crucial than ever.
By subscribing, you can help us get the story right.

SUBSCRIBE NOW

PHOTO GALLERY (CLICK TO ENLARGE)