In the offices of China's Communist Party newspaper, rows of analysts sit at computer screens poring over data that is stripped off the Internet.
Every comment made by the 591 million Chinese "netizens" is analyzed at the People's Daily Online Public Opinion Monitoring Center, with summaries sent in real time to party leaders.
More than ever before, China's rulers are actually listening to their people, reacting quickly to contain potential crises that could threaten one-party control. With its ability to control the Internet increasingly challenged, China's Communist Party has had to change its game.