• Bloomberg, Kyodo

  • SHARE

Toyota Motor Corp. said it doesn’t expect sales in China to fully recover before autumn this year as antipathy lingers toward Japanese brands.

“Our original expectation was for sales to come back in half a year, but now our plan is to push harder after our new product introductions in the fall,” Hiroji Onishi, Toyota’s China head, told reporters in Shanghai Sunday. “We’ll be focusing more on inland areas and also the younger generation.”

Unable to view this article?

This could be due to a conflict with your ad-blocking or security software.

Please add japantimes.co.jp and piano.io to your list of allowed sites.

If this does not resolve the issue or you are unable to add the domains to your allowlist, please see out this support page.

We humbly apologize for the inconvenience.

In a time of both misinformation and too much information, quality journalism is more crucial than ever.
By subscribing, you can help us get the story right.

SUBSCRIBE NOW

PHOTO GALLERY (CLICK TO ENLARGE)