As the world acquires a taste for sushi and other Japanese treats, the government is hoping that its application to have "washoku" placed on UNESCO's World Heritage list will prove irresistible.

Japanese cuisine, or washoku — characterized by its use of fresh, seasonal ingredients and attractive presentation — is gaining adherents across the globe who are drawn to its taste, appearance and healthy qualities.

The government is now aiming to get "Washoku: Traditional Dietary Cultures of the Japanese" put on the list of UNESCO intangible cultural heritage assets.