Suntory Liquors Ltd. said Tuesday it will launch a nonalcoholic drink that tastes similar to beer called Suntory Fine Zero in late September, adding to the already keen competition to sell such beverages.
The new drink will hit the market Sept. 29 to compete with Kirin Brewery Co.'s Kirin Free, launched in April, and Asahi Breweries Ltd.'s Asahi Point Zero, which will debut Sept. 1.