Transceiver manufacturer Vertex Standard Co. said Monday it has acquired from audio equipment maker Marantz Japan Inc. the trademark and operating rights to the Standard brand name for its transceivers in Asia and Europe.
In a news statement, Vertex said it made the acquisition the same day for around 300 million yen. The deal means the company can now use the Standard brand name on its transceivers worldwide.
In 1998, the company bought the trademark rights and operating rights from Marantz Japan for transceivers in Japan, and bought the same rights in the following year for the North and South American markets.
Vertex said it expects the purchase to boost group sales on an annual basis by about 1.5 billion yen, the effects of which will likely be seen in the 2002 business year.