Mitsubishi Motors Corp. must look at the quality of their products from the standpoint of consumers in order to improve development and production, the automaker's quality control advisory committee said Friday.

The committee was established earlier in September as a step to improve the quality of MMC products, according to MMC officials.

MMC created a task force in August that has worked to compile a reform plan to prevent another coverup of driver's complaints as well as improve the quality of its products and services.

The reform plan is scheduled to be submitted to the Transport Ministry as early as the end of September, the officials said.

The advisory committee, which held its first session Friday, is to meet every month for a year to check that the reform plan is pursued properly, they said.

At the first session, MMC executives told committee members that the automaker would submit all drivers' complaints to the Transport Ministry as part of their reform plan.

The company also said it would make every effort to reduce user's complaints and improve services after vehicles are bought, according to committee members.

"The advisory committee will serve to check if the reform plan is performed properly and give opinions when necessary," said Akira Fujishima, a former supreme court judge and chair of the committee.

Committee members include Koji Okazaki, an automobile journalist; Takao Enkawa, a professor at Tokyo Institute of Technology; Ulrich Walker, a member of the MMC board; and Per Nordsjo, quality director of Volvo Truck Corporation and chairman of Volvo's quality board.