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Japan’s Good Design Award just got better. Or, at least, broader.

First awarded in 1957, those snappy little red “G” marks that are worn proudly on the packaging of recipients have become ubiquitous in this country. Now, with the opening in central Hong Kong of the first full-time spin-off store, the Japan Institute of Design Promotion (JDP), which organizes the award, are getting serious about going global.

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