Japan isn’t a difficult place to live. If you want to eat Mexican food, there are Mexican restaurants. If you want to buy brand-name British clothes, there are shops and websites that deliver. So Tokyo Hotaru Festival asks the question: What does Tokyo, where you can get anything, really need now?
The answer, organizers say, has to do with a return to the past. Long ago, the Sumida River, which runs through Tokyo’s east end, was one of the life sources of the community. The Hotaru Festival will try to draw attention to an effort by locals to beautify the river and its precincts. As May 5 is Children’s Day in Japan, there will be a lot of activities for families to do by the river.