MADRID — If Sir Alex Ferguson had sat down and asked himself how he could embarrass himself and Manchester United, he could not have done better — or perhaps one should say worse — than his performance earlier this week as he accused UEFA of fixing the draw for the Champions League quarterfinals which saw it play Real Madrid on Tuesday.

As a publicity stunt it was on a par with that of Gerald Ratner, chairman of a competitively priced British jewelry chain who said at a dinner: “I don’t know why people buy our stuff. It’s c***.”

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