As it becomes increasingly clear that the coronavirus pandemic will have social and economic effects that outlast personnel lockdowns, market participants are re-drawing their long-term trading strategies.

When it comes to Asian equities, Citigroup Inc. and Bank of Singapore are among those with recent, new recommendations. Money managers including T. Rowe Price Group Inc. are holding media briefings. Among the panoply of themes gaining traction: all things online, supply chains decoupling from China and a focus on resilient corporate balance sheets.

Strategy discussions are increasing as economic activity resumes, however slowly. Workers are coming back to factories in China, cinemas and gyms are greeting customers again in Hong Kong, and the Philippines is allowing some businesses to reopen. The MSCI Asia Pacific Index of stocks has recouped about half its virus-triggered losses.