Eateries across Fukui have been serving fish dishes using seafood products that otherwise would be discarded as part of an initiative to promote the prefecture through its regional delicacies.

Under the project initiated by representatives of four fisheries cooperatives from Fukui, local eateries can benefit from a free but irregular supply of fish of uneven size, and attract customers through a rare menu addition.

The fish dishes, ranging from typical seafood to deep-fried croquettes to cater to the palates of people who like Western, Japanese or Chinese cuisine, are called otomashii don in the local dialect, a nickname that roughly means a bowl that could have been or shouldn't be wasted.