Vice Minister of Internal Affairs and Communications Shogo Hayashi said Monday the ministry will consider accepting sponsorship from advertisers to fund programs that NHK airs abroad.

Hayashi’s remark came in response to a view expressed earlier this month by Foreign Minister Taro Aso, who said it might be necessary to run commercials if the public broadcaster is to increase its overseas programming and disseminate more information about Japan abroad.

In a time of both misinformation and too much information, quality journalism is more crucial than ever.
By subscribing, you can help us get the story right.